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Students frequently learn the Big Five personality model by using the acronym OCEAN,where each letter of the word corresponds to the first letter of one of the factors (openness,conscientiousness,extraversion,agreeableness,neuroticism) .These students are using:
Opportunity Cost
The cost of foregone alternatives, representing the benefits one could have received by taking a different decision.
Substitution Effect
The change in consumption patterns due to a change in relative prices, leading consumers to substitute one product for another.
Demand Curve
A curve showing the relation between the price of a good and the quantity consumers are willing and able to buy per period, other things constant.
Market Demand Curve
A graphical representation that depicts the total quantity of a good or service that all consumers in a market are willing and able to purchase at various prices.
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