On His Way to Get an Afternoon Snack,Jed Walks by a Billboard

question 148

Multiple Choice

On his way to get an afternoon snack,Jed walks by a billboard advertising hamburgers.He had intended to order an ice cream cone,but instead orders french fries.According to the spreading activation model,the hamburger made Jed want french fries because:

• A) hamburgers and french fries are part of the prospective memory
• B) hamburgers activated the nodes for french fries
• C) hamburgers were encoded with french fries
• D) hamburgers and french fries are part of the same procedural memory

Understand the basic principles of sensation and perception.

Identify the factors that influence our perception of pitch in sound.

Recognize the role of Gestalt psychology in visual perception.

Define the concepts of absolute sensory thresholds and signal detection.

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Definitions:

Attention

The cognitive process of selectively concentrating on one aspect of the environment while ignoring other things.

Learned

Pertains to knowledge or skills acquired through experience or education.

Arousal

A physiological and psychological state of being awake or reactive to stimuli.

Mental Resources

Cognitive capacities and energy available to an individual for executing tasks, processing information, and making decisions.