A Grocery Store Owner Places a New Item at the Front

question 94

Multiple Choice

A grocery store owner places a new item at the front of each aisle every few days.He wants people to think that these items are in front because they are special or on sale.The grocery store owner is trying to use _____ to sell the items at the front.

• A) loss aversion
• B) framing
• C) confirmation bias
• D) prospect theory

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Definitions:

Customers List

A record or database containing the details and transaction history of a business's customers.

New Customer

A term used to refer to an individual or entity that has recently started doing business with a company.

Accounts Receivable

Accounts receivable is the money owed to a company by its customers or clients for goods or services that have been delivered but not yet paid for.

Credit Sale

A business transaction in which the purchaser buys goods or services on account, agreeing to pay the seller at a future date.