A Presidential Candidate's Acceptance Speech at the Party Convention Greatly

question 36

Multiple Choice

A presidential candidate's acceptance speech at the party convention greatly influences many voters' views on the candidate.Which of the following people was most likely to have a more favorable opinion of then Senator Obama after his speech at the 2008 Democratic National Convention?

• A) Zora, who had been an Obama supporter since he announced his candidacy for president
• B) Yancey, who is a fervent Democrat but does not know much about Obama
• C) Xenia, who only became a Obama supporter after Hillary Clinton dropped out of the presidential race
• D) Will, who was a McCain supporter but intensely disliked his negative campaign

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Definitions:

Decoding

The process of interpreting or understanding information, symbols, or messages in communication.

Perception

The process by which individuals interpret and organize sensory information to make meaningful interpretations of the world.

Lengel-Daft Contingency Model

is a theoretical framework suggesting that the effectiveness of communication in organizations depends on the alignment between the information processing needs and the capacity of the information system.

Communication Medium

The channel or method used to convey messages or information between sender and receiver.