An RFM Analysis Is a

question 96

Multiple Choice

An RFM analysis is a

• A) data-mining system.
• B) way of recording an individual customer's spending habits.
• C) way of analyzing and ranking customers according to their purchasing patterns.
• D) way of recording a customer's most recent purchases.
• E) way of analyzing a customer's most recent purchases.

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Definitions:

Learned Helplessness Orientation

A condition in which a person suffers from a sense of powerlessness, arising from a traumatic event or persistent failure to succeed, which is generalized to other situations.

Fixed Mindset

A belief that one's abilities, intelligence, and talents are fixed traits, leading to a tendency to avoid challenges and give up easily when faced with obstacles.

Authoritative

A parenting style characterized by high expectations, understanding, and support toward the child.

Supportive

Providing assistance, encouragement, or comfort to others, often in times of need or distress.