When It Comes to Social Networks, If a Company Hires

question 46

Multiple Choice

When it comes to social networks, if a company hires salespeople, has a strong customer support system, and engages in public relations, the company is building

• A) a strong brand.
• B) word of mouth.
• C) social capital.
• D) sales leads.
• E) customer loyalty.

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Definitions:

Fixed Cost

An expense that remains constant regardless of the volume of products or services manufactured or distributed.

Relevant Range

The range of activity within which assumptions about variable and fixed cost behavior are valid.

Volume of Activity

Refers to the level of operations or the amount of output produced or services rendered in a certain period.

Fixed Cost

Costs that remain constant in total regardless of changes in the level of activity or volume of production.