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Identify and state the historical significance of the following:
-"Andy Veto"
Data Mining
The practice of examining large databases in order to generate new information or find hidden patterns and insights.
Staircase Analysis
An evaluative technique that segments a process or development into distinct levels or phases for detailed assessment and review.
Potential Market
The entirety of consumers who could potentially purchase a product or service, based on their needs and resources.
Brand Awareness
The degree to which customers recognize and understand the unique features or identity of a specific brand's products or services.
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