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Vindal Fabrics has determined that its organizational strength is being an industry leader in producing upholstery fabrics for automobiles. The company believes its weakness is its performance in Southeast Asia. It has also determined that it is missing an opportunity by not yet branching into upholstery for public transit seats. In order to complete a SWOT analysis, what piece of information does Vindal Fabrics need to figure out next?
Budget Line
A visual depiction showing every potential mix of two products that a specific income and price levels can buy.
Utility
In economics, the total satisfaction received from consuming a good or service.
Indifference Map
A graphical representation of different combinations of two goods or bundles among which a consumer is indifferent.
Indifference Curve
A graph representing combinations of goods or services among which a consumer is indifferent, showing preference levels and the trade-offs between different bundles.
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