The Discovery of Eris ________

question 12

Multiple Choice

The discovery of Eris ________.

• A) was not surprising, because other Kuiper belt objects approaching the size of Pluto had already been discovered
• B) was surprising, since we thought we knew about all large objects in the solar system
• C) was surprising, due to its "backwards" orbit around the Sun
• D) was not surprising, because the existence of a massive "Planet X" had been predicted nearly a century ago

---

Definitions:

Buyer's Needs

The requirements, desires, or expectations that consumers have when looking for a product or service.

FAB Formula

A sales technique focusing on the features, advantages, and benefits of a product, designed to present its value proposition effectively.

Customer Profile

A detailed description of the characteristics, behaviors, and demographics of a business's typical customers.

Analogy

A comparison between two different situations that have something in common.