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The main reason that Puritan churches were struggling in the early eighteenth century was because
Macro Factors
Macro Factors are large-scale, national, or international elements or forces that affect the economy or the financial markets, such as inflation, unemployment, and fiscal policy.
Risk Premium
The additional return expected by an investor for taking on a higher risk compared to a risk-free investment.
Multifactor APT
A finance model that describes asset prices by taking into account several risk factors, expanding on the Arbitrage Pricing Theory by including multiple variables.
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