Generally,MNCs with Less Foreign Costs Than Foreign Revenue Will Be

question 54

Multiple Choice

Generally,MNCs with less foreign costs than foreign revenue will be _______ affected by a _______ foreign currency.

• A) favorably;stronger
• B) not;stronger
• C) favorably;weaker
• D) not;weaker
• E) B and D

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Definitions:

Strategic Plan

A documented course of action outlining an organization's goals and the steps needed to achieve them effectively.

Marketing Ethics

The area of applied ethics that deals with the moral principles behind the operation and regulation of marketing, covering issues such as honesty, fairness, and responsibility.

Brand Strategy

The long-term plan for the development of a successful brand in order to achieve specific goals.

Brand Name

The unique name given to a product or service by a company to identify and differentiate it in the market.