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Evaluate the strengths and weaknesses of modern psychodynamic theory.
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A strategy that emphasizes the simultaneous pursuit of product or marketing program differentiation and lower cost in newly configured industries and markets envisioned by marketing strategists and entrepreneurs alike.
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A marketing strategy where a company seeks to distinguish its product or service from competitors’ offerings through unique features, benefits, or quality.
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A business strategy that aims to gain a competitive advantage by reducing operating costs and offering lower prices than competitors.
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