Customer Service Expenses Are Likely to Decrease for Manufacturers That

question 21

True/False

Customer service expenses are likely to decrease for manufacturers that use e-commerce to sell directly to consumers.

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Definitions:

Negative Behavioral Consequences

Undesirable outcomes that result from certain actions or behaviors.

Extinction

A strategy to weaken a behavior by attaching no consequences to it.

Punishment

A strategy to discourage undesirable behavior by either bestowing negative consequences or withholding positive consequences.

Reinforcement

A strategy to cultivate desirable behavior by either bestowing positive consequences or withholding negative consequences.