An Organization That Wishes to Leverage the Power of Social

question 45

Multiple Choice

An organization that wishes to leverage the power of social networking to help accomplish its goals and objectives should ideally turn to the ________ group within its IT department for information.

• A) operations
• B) development
• C) technology
• D) data administration.

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Definitions:

Gut Feelings

Intuitive judgments and responses that one cannot articulately rationalize, often based on experience.

Intuition

The capacity to grasp concepts intuitively, without relying on deliberate thought.

Rapidly Formed

Quickly developed or put together, often with little preparation or forethought.

Representativeness Heuristic

A cognitive shortcut that involves making decisions based on how closely new information resembles existing stereotypes or prototypes.