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Some companies choose to outsource to save management time and attention.
Brand Purpose
The reason a brand exists beyond making a profit, often reflecting its values and the social or environmental benefit it seeks to provide.
Ethical Framework
A structured set of guidelines or principles designed to guide decision-making and conduct, particularly regarding moral or ethical issues.
Critical Approach
An analytical perspective that questions assumptions, structures, and powers within social phenomena, seeking deeper understanding and potential transformation.
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