March and Simon Assert That Decision Makers Approach Decisions on the Basis

question 10

Multiple Choice

March and Simon assert that decision makers approach decisions on the basis of their own subjective definitions of the situation, and they usually ________ rather than ________.

• A) satisfice; optimize
• B) fanaticize; capitalize
• C) optimize; satisfice
• D) criticize; maximize

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Definitions:

Conditioned Stimulus

A formerly neutral stimulus that, following its pairing with an unconditioned stimulus, ends up provoking a conditioned response.

Unconditioned Response

A natural, automatic reaction to a stimulus that occurs without prior learning or conditioning.

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with an unconditioned stimulus, is able to elicit a conditioned response on its own.

Conditioned Response

A learned reaction to a conditioned stimulus that occurs because of previous conditioning.