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CASE
Scenario - Britney Marr
The opportunity to gain a foothold in the snack cracker industry had just been found. Britney Marr, an account executive manager for Baked Wheat Industries had developed an interest in wheat crackers two months ago when one of her newly hired account execs, Amy Bender, had convinced her about the high margins and promising future associated with that market. Marr had always believed that if you do your homework in hiring the best people then it only makes sense to listen to their recommendations and implement their suggestions.
Marr had given her approval to Bender to explore opportunities to move into this promising new market. This morning, Bender had reported that the Jackson Corporation had severed its contract with Feel Good Crackers Incorporated. Apparently, the Feel Good salesman had shared sensitive information about Jackson at a cocktail party. Bender had already established a good relationship with Feel Good buyers and so recognized this as an opportunity to expand her market into wheat crackers.
-From a System's theory perspective:
Cognitive Impairment
A reduction in one's ability to think, concentrate, formulate ideas, reason, and remember compared to an individual's previous level of functioning.
Neurocognitive Disorder
A category of mental health disorders that primarily affect learning, memory, perception, and problem-solving abilities.
Agnosia
Impaired ability to recognize objects or people.
Familiar Objects
Items or things that are well known to a person and can evoke a sense of comfort or recognition.
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