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Benchmarking Involves Finding Out What the Customer Wants

question 155

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Benchmarking involves finding out what the customer wants.


Definitions:

Behaviorist

A psychologist or scientist who studies and applies learning theories, focusing on observable behaviors and the ways they're learned.

Structuralist

Relates to an approach in psychology that seeks to understand the structure of the mind by breaking it down into its component parts.

Cognitive Psychologists

Psychologists who study the way people think, remember, and mentally organize information.

Mental Processes

Internal, covert activities of the mind, such as thinking, reasoning, remembering, and imagining, that are critical to understanding psychological phenomena.

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