The ELM Assumes All of the Following, EXCEPT

question 29

Multiple Choice

The ELM assumes all of the following, EXCEPT:

• A) People want to hold correct attitudes.
• B) Messages are persuasive only if they generate favorable behaviors.
• C) People often gauge the correctness of their attitudes by comparing them to the attitudes of others.
• D) People's motivation and ability to process information varies.
• E) The more interesting a message is to someone, the more likely that person is to think about the information in the message.

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Definitions:

Business Activities

Various processes and tasks undertaken by businesses, including operations, marketing, management, and financial transactions.

Investing

The process of distributing funds with the aim of earning a return or profit.

Operating

Refers to the functioning or management of operations within a business or computer environment.