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The overlap rule specifies that if an entity instance of the supertype is a member of one subtype, it can simultaneously be a member of two (or more) subtypes.
Distribution Centers
Facilities that store and distribute products and materials to retail locations, wholesalers, or directly to consumers, acting as a pivotal point in the supply chain.
Universal Product Codes
are unique 12-digit numbers used to identify retail products worldwide, facilitating the tracking, inventory, and sales processes.
Contractual Marketing System
A network of agreements between various parties in the distribution channel to promote, distribute, and sell products.
Four Ps
A marketing mix model that includes Product, Price, Place, and Promotion, used by businesses to consider key factors in marketing strategies.
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