Examlex
Which of the below has occurred during the 21st Century?
Product Extension
The strategy of introducing additional versions of a product to the market, which may vary in size, flavor, or other characteristics.
Product Customization
The process of modifying or building a product according to the specific requirements or preferences of the customer.
Product Integration
A marketing strategy where products are placed into non-advertising content, such as TV shows or movies, in a way that promotes the product naturally within the storyline.
Product Adaptation
The process of modifying an existing product to better suit the needs or preferences of a specific market or set of consumers.
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