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Describe the major similarity and difference between the trait and behavioral leadership theories.
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Alternative products or services that can fulfill the same need or function as another in the eyes of consumers.
DVD Players
Electronic devices designed to play DVDs, compact discs often containing movies or other video content.
Television Sets
Electronic devices designed to receive broadcast signals and display them as visual images.
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Products or services that serve as alternatives to each other, where a rise in the price of one results in a higher demand for its counterpart.
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