You Want to Keep in Contact with Present, Past, and Potential

question 151

Short Answer

You want to keep in contact with present, past, and potential customers for your product, which is only bought a few times per year. You figure that if you contact them monthly in a formal way, they will remember your company product and be loyal customers. Which method of sending the message would be most appropriate in this situation?

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Definitions:

Random Sample

A subset of a statistical population in which each member of the subset has an equal probability of being chosen.

Sampling Distribution

The likelihood distribution of a specific statistic derived from a random sampling.

Infinite Number

A concept in mathematics that describes a quantity without bounds or limit.

T-statistic

A statistic used in hypothesis testing, computed as the difference between the sample mean and the hypothesized population mean, divided by the standard error of the mean.