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The Capital Account Is the Sum of the Merchandise, Services

question 11

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The capital account is the sum of the merchandise, services, and unilateral transfers accounts.


Definitions:

Micro-influencers

Individuals with a smaller but highly engaged following on social media, often considered more relatable and trustworthy by their audience.

Large Audience

Refers to a significantly vast group of individuals who receive, engage with, or are targeted by specific content or media.

Paid Endorsements

Financial agreements in which influencers or celebrities promote a product or service on their social media channels.

Two-way Involvement

A communication model emphasizing reciprocal interaction between parties, allowing for feedback and engagement.

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