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If the terms of trade increase then, ceteris paribus:
VALS Framework
A psychographic segmentation tool used to categorize consumers into eight distinct types based on their lifestyles, attitudes, and values.
Psychographic Groups
Segmentation of the market based on the psychological characteristics of consumers, such as lifestyle, values, and beliefs.
Organizational Fit
The degree to which an individual's values, goals, and work style align with the culture and objectives of an organization.
Strategic Fit
The degree to which an organization's strategies align with its external environment and its internal resources and capabilities.
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