If a Question Is Designed to Measure a Construct, for Example

question 4

Multiple Choice

If a question is designed to measure a construct, for example, "intentions to buy a new product," and the question appears to ask this in a straightforward manner, the measurement would be said to have:

• A) reliability
• B) validity
• C) face validity
• D) external reliability
• E) internal reliability

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Definitions:

Cash

Money in the form of currency that can include bills, coins, and balances in bank accounts that are readily available for use.

Owner's Capital Account

A financial record that represents the owner's invested capital plus the total earnings minus the withdrawals made by the owner.

Year-End Balance

The final amount of money in an account at the end of a financial year, after all transactions and adjustments have been accounted for.

Accounts Receivable

Represents the money owed to a company by its customers for goods or services that have been delivered but not yet paid for.