Rick Irizarry of Irizarry Insurance Company Is Conducting a Survey

question 28

Multiple Choice

Rick Irizarry of Irizarry Insurance Company is conducting a survey of potential customers. One of his questions asks how much customers would be willing to pay in annual premium for a $100,000 life insurance policy. Check appropriate category:
___ $1 to $10 month
___ $11 to $20 month
___ $21 to $30 month
___ $31 to $40 month
___ $41 to $50 month
Rick should consider the level of the measurement scale to be:

• A) nominal
• B) ordinal
• C) interval
• D) ratio
• E) aided

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Definitions:

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