Nonresponse Refers To

question 73

Multiple Choice

Nonresponse refers to:

• A) the number of questions that are not answered in a survey.
• B) the failures by qualified respondents to take part in the survey.
• C) the number of people in the population that were not asked to respond.
• D) the phone numbers called during plus-one dialing that are not true phone numbers.
• E) the percent of individuals in the sample who do not qualify to take the survey.

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Definitions:

Habituation

The gradual decline in the intensity, frequency, or duration of a response when repeatedly exposed to a stimulus; indicates learning.

Sensory Memory

The shortest-term element of memory, which is the ability to retain impressions of sensory information after the original stimuli have ended.

Long-Term Memory

The aspect of memory where information is stored for a lengthy period, ranging from several minutes to a lifetime.

Short-Term Memory

The capacity for holding a small amount of information in an active, readily available state for a short period.