CASE Scenario - Xavier King

question 53

Multiple Choice

CASE
Scenario - Xavier King
Xavier is a veteran manager with Pixel International, Inc. (PII) . Recently PII purchased a small business in the printing industry. Xavier has been assigned the task of managing this new acquisition and is currently deciding how best to design its structure. Currently, employees are assigned to one of three departments, including sales, production, and legal defense.
-If Xavier organizes with a horizontal matrix structure, some potential advantages that he could anticipate include all of the following, EXCEPT

• A) a more efficient use of resources.
• B) greater flexibility and adaptability to a changing environment.
• C) development of both general and specialist management skills.
• D) decreased need for coordination among managers.
• E) all of these are potential advantages.

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Definitions:

Deals

Special offers, discounts, or promotions designed to encourage consumers to purchase a product or service at a reduced price.

Sales Promotion

A marketing strategy involving the use of short-term incentives to encourage the purchase or sale of a product or service.

Institutional Advertising

A form of advertising aimed at promoting an organization's image, ideas, or philosophies rather than selling a specific product or service.

Public Relations

The practice of managing and disseminating information from an individual or organization to the public to influence their perception and maintain a positive image.