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Work team effectiveness is based on two outcomes: productive output and
Purchase Stage
A phase in the buying process that involves the actual acquisition of a product or service.
Consumer Control
The degree to which consumers influence how a product or service is created, distributed, and consumed.
Direct Marketing
A method of marketing that communicates directly with the target customer through various mediums, including mail, email, and telephone, to generate a response or transaction.
Product Sampling
Product sampling is a marketing tactic that involves giving potential customers a trial size of a product free of charge in order to introduce it and encourage purchase.
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