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In Which of the Following Ways Do Service Organizations Differ

question 130

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In which of the following ways do service organizations differ from manufacturing organizations?


Definitions:

Primacy Effect

Tendency to attend to the first pieces of information observed about another person in order to form an impression.

Halo Effect

Attributing a variety of positive qualities to those you like.

Horn Effect

Attributing a variety of negative qualities to those you dislike.

Recency Effect

Tendency to attend to the most recent information observed about another person in order to form or modify an impression.

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