After Learning That Many of Their Customers Were Shopping at a Nearby

question 16

Multiple Choice

After learning that many of their customers were shopping at a nearby health-food store for free-range chickens and organic produce,IGA grocery stores began stocking more organic items.IGA adjusted its market strategy based on _____

• A) market sampling
• B) internal audit
• C) environmental scanning
• D) competitive analysis
• E) strategic analysis

---

Definitions:

Disposition-based

Pertains to characteristics or tendencies inherent in an individual that influence behavior or attitudes.

Trust

The firm belief in the reliability, truth, ability, or strength of someone or something, often seen as foundational in relationships and organizations.

Chain of Command

A system in organizations where authority and commands flow downward from the top through a series of executive positions or military ranks where each person is responsible to a superior.

Affect-based

Relating to, arising from, or influencing emotions or feelings.