USconsumers Rank Certain Characteristics as Important to the Quality of a Product

question 6

Multiple Choice

U.S.consumers rank certain characteristics as important to the quality of a product or service.Which of these characteristics would rank as the most important for a car sharer who wants a car on-demand most of all?

• A) reliability
• B) trusted brand name
• C) ease of using the service
• D) price
• E) easy maintenance

---

Definitions:

Initial Public Offering

The process through which a private company goes public by offering its stocks to the public for the first time.

Investment Banks

Financial institutions that assist individuals, corporations, and governments in raising capital by underwriting or acting as the client's agent in the issuance of securities.

Tesla Motors

An American electric vehicle and clean energy company founded by Elon Musk, known for its innovative electric cars, solar products, and battery energy storage.

Economic Profit

The difference between a firm's total revenue and its opportunity costs.