Although Not Intended for a Wider Target Audience,the Lap Dance

question 9

Multiple Choice

Although not intended for a wider target audience,the lap dance controversy did accomplish the major tasks of promotion in the highly competitive Boston metro market.Which of the following would be an exception?

• A) The lap dance informed sporting event-goers that the Blazers were not a fringe league but part of a national sport league.
• B) The lap dance turned out to be a positive form of public relations that could be repeated in the future despite the front office apology.
• C) For those who may have seen one game, they were no reminded that they had "missed something" by not being repeat customers.
• D) The male demographic was persuaded to buy tickets (i.e., sex sells).
• E) Any perception that lacrosse was not a hot game had been changed in the public mind.

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Definitions:

High-Low Method

A technique used in cost accounting to estimate fixed and variable costs associated with production or operations.

Variable Cost

Costs that change directly and proportionally with the level of output or production volume, such as raw materials and direct labor.

Electrical Cost

The expense associated with the consumption of electricity in a business or home.

Comparative Income Statement

A financial statement that presents the revenues, expenses, and net income for multiple periods side by side for comparison.