Name and Describe the Three Targeting Strategies

question 92

Essay

Name and describe the three targeting strategies.For each strategy,name one advantage and one disadvantage of using the strategy.

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Definitions:

Credit Sales

Transactions where goods or services are sold to a customer with an agreement to pay at a later date, typically allowing a specific period before payment is due.

Bad Debts

Bad debts are amounts owed to a company that are no longer considered collectible, leading to their recognition as a loss.

Adjustment

An entry in accounting made to correct, alter, or update the financial records and statements of a company.

Adjusting Journal Entry

An entry made in a journal at the end of an accounting period to allocate income and expenditure to the appropriate period.