Bang & Olufsen Make Some of the Best Sound Systems

question 139

Multiple Choice

Bang & Olufsen make some of the best sound systems in the world.After years of development,Bang & Olufsen recently released its new BeoLab 5 speakers.For audiophiles who demand the best in audio equipment,the $19,950 Bang & Olufsen BeoLab 5 speakers represent an example of a(n) _____ product.

• A) heterogeneous shopping
• B) specialty
• C) homogeneous shopping
• D) convenience
• E) exclusive

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Definitions:

Functional Benefits

The practical or useful advantages that a product or service offers to the consumer.

Communication Benefits

The advantages gained from effective communication in marketing, such as enhanced customer relationships, increased brand awareness, and improved customer loyalty.

Convenience

The ease and simplicity of use or access that makes a product or service desirable to potential consumers, often influencing their purchase decisions.

Communication

The exchange of information, ideas, or feelings between individuals or groups, often involving speech, writing, or other mediums.