Fitbit the Pedometer Is Getting Kicked Up a Notch with the the New

question 126

Multiple Choice

Fitbit
The pedometer is getting kicked up a notch with the new Fitbit device. The Fitbit is a $99 motion-detecting sensing device that can measure the user's activity even when asleep. It digitally records the distance a user walks or runs, right down to the number of steps, and calories burned. The device wirelessly sends data to its Web site, fitbit.com, giving users minute-by-minute details. Users can add consumption information at the Web site, allowing an accurate picture of calorie consumption and expenditures. Unlike other devices, like the Nike + iPod Sport Kit that monitors walking and running and sells for $29 or the Zeo Personal Sleep Coach that records brainwaves while the user is sleeping and sells for $399, the Fitbit combines both functions. The first-time Fitbit setup isn't very easy for users, but once over that hurdle, it's relative easy to use.
-Refer to Fitbit.In terms of the new-product development process,Fitbit's availability in retail stores and online shows that it is in the _____ stage.

• A) idea screening
• B) idea generation
• C) business analysis
• D) test marketing
• E) commercialization

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Definitions:

Economic Problems

Issues affecting an economy, including inflation, unemployment, and poverty.

Financial Institutions

Financial institutions are organizations that provide financial services, including banks, credit unions, insurance companies, and investment firms, facilitating the flow of funds and financial transactions.

High-Income Countries

High-Income Countries are nations with a high gross national income per capita, often characterized by advanced economic development and complex industrial bases.

Continuous Supply

The ongoing provision of goods or services to meet constant or recurring demand.