If a Company Decides to Divide Its Market Area into Segments

question 148

Multiple Choice

If a company decides to divide its market area into segments or regions and charge a flat rate for freight to all customers in a given region,the company is using _____ pricing.

• A) zone
• B) uniform delivered
• C) freight absorption
• D) FOB origin
• E) basing-point

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Definitions:

Oral Retentive

A psychoanalytic concept referring to an individual who exhibits traits such as obsessiveness or tidiness, theorized to stem from unresolved issues during the oral stage of psychosexual development.

Reaction Formation

A defense mechanism where an individual unconsciously replaces unacceptable impulses with their opposites, often resulting in exaggerated behavior.

Unconscious Awareness

The state of having processes in the mind that occur without conscious perception, influencing thoughts, feelings, or actions.

Id

A component of personality in psychoanalytic theory, it represents the instinctual drives and is the source of basic impulses and desires.