What Does the Term Technical Core Refer To

question 60

Multiple Choice

What does the term technical core refer to?

• A) computer hardware that runs information processing in the organization
• B) people who do the basic work of the organization, producing product and service outputs
• C) administrators who run the organization
• D) top management who have been promoted from within and thereby know the inner core of organizational processes

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Definitions:

Relationship Customers

Customers with whom a business has established an ongoing relationship, characterized by repeated interactions and loyalty.

Loyalty

A consumer's commitment and repeated patronage to a brand or product, often driven by satisfaction, preference, or rewards programs.

Service Branding

The creation and promotion of a distinct brand identity for a service, differentiating it from competitors and fostering customer loyalty.

Brand Reputation

The public's valuation and perception of a brand's trustworthiness, quality, and reliability, influenced by consumer experiences and media portrayal.