Overt Names

question 117

Multiple Choice

Overt names:

• A) reveal what the company does
• B) capture the essence of the idea behind the brand
• C) contain recognizable words or word parts that imply what the company is about
• D) do not reflect the company's goods or services, but instead something that is unique, different, and memorable

---

Definitions:

Emergentist Theory

A theoretical approach in cognitive science that suggests complex systems and properties emerge from simpler interactions.

Behaviourist Theory

A theory suggesting that behavior is learned and shaped through interaction with the environment, emphasizing the role of external stimuli and responses.

Nativist Theory

The idea that certain skills or abilities are 'native' or hard-wired into the brain at birth.

Telegraphic Speech

Short, simple sentences typical of early child language development, resembling telegrams, often consisting only of essential words.