A Carryover Effect Means That an Ad Has Been Shown

question 99

True/False

A carryover effect means that an ad has been shown often enough so that the consumer will remember the company when it is time to buy the product.

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Definitions:

Bisj Poles

Ceremonial poles carved from wood by the Asmat people of New Guinea, often used in rituals related to ancestor worship and headhunting.

Asmat People

An ethnic group living in Papua, Indonesia, known for their intricate wood carvings, elaborate ceremonies, and traditional way of life closely tied to nature.

War God

A deity associated with warfare, worshipped in various religions and mythologies, known for embodying strength, victory, and protection in battles.

Kuka'ilimoku

A Hawaiian war god, represented in wood sculptures and invoked by warriors and chiefs for success in battle and governance.