Using Segmentation by Size, Which Type of Organization Would Be

question 35

Multiple Choice

Using segmentation by size, which type of organization would be most likely to be contacted by a field sales person visiting the organization's place of business?

• A) small size
• B) medium size
• C) large size.
• D) governmental

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Definitions:

Retained Earnings

Profits that a company has kept or retained rather than distributing to shareholders as dividends.

Fair Value Method

An accounting approach that estimates the price of an asset or liability based on current market conditions.

Bonds

Long-term debt securities issued by corporations, municipalities, or governments that pay periodic interest payments to investors.

Fair Value

A measure of the estimated price at which an asset could be bought or sold or a liability settled, under current market conditions.