In Terms of Source Characteristics, Trustworthiness Is the Degree of Confidence

question 128

True/False

In terms of source characteristics, trustworthiness is the degree of confidence or the level of acceptance consumers place in a spokesperson's message.

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Definitions:

Companionate Love

A deep, affectionate attachment characterized by feelings of mutual respect, trust, and concern, as opposed to passionate love.

Passionate Love

An intense emotional state characterized by romantic attraction, sexual desire, and a deep connection with another person.

Obsessed

A state of being excessively and compulsively focused on a particular object, activity, or person, often to an unhealthy degree.

Passionate Love

an intense emotional and sexual attraction to another person, often characterized by a strong desire and longing for union.