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When a product solves an everyday life problem, the executional framework being used in the ad is most likely:
Heat
A form of energy that is transferred between systems or objects with different temperatures, flowing from the hotter object to the cooler one.
Redness
A condition characterized by the reddening of the skin or other body parts, often indicating inflammation or irritation.
Contusion
A closed wound, or bruise.
Abrasion
A superficial wound caused by scraping or rubbing the skin against a rough surface, resulting in the removal of the upper skin layers.
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