If the Cost for a 4-Color Print Ad Is $150,000

question 58

Multiple Choice

If the cost for a 4-color print ad is $150,000 and the magazine has 3,000,000 readers, the CPM would be:

• A)$50.00.
• B)$500.00.
• C)$20.00.
• D)cannot be determined from the information given.

---

Definitions:

Freud

The founder of psychoanalysis, an Austrian neurologist known as Sigmund Freud, introduced a therapeutic method that involves dialogues between psychoanalysts and patients to treat psychopathology.

Mind's Structure

The organization of the mental aspects and processes of an individual, often conceptualized as having various parts like the id, ego, and superego in Freudian theory.

Psychoanalyst

A therapist who practices psychoanalysis, a method of psychological therapy originated by Sigmund Freud that explores the influence of the unconscious mind on behavior.

Weak Ego

Refers to an individual's fragile sense of self that has difficulty maintaining personal boundaries or coping with stressors.