Effective Frequency Refers to The

question 173

Multiple Choice

Effective frequency refers to the:

• A)number of times a target audience must be exposed to an ad for it to be effective.
• B)percentage of the audience that must be exposed to an ad to achieve an objective.
• C)percentage of the audience that has seen the ad a minimum of three times.
• D)degree of selective attention given by the target audience relative to the objective.

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Definitions:

True Coelom

A fluid-filled body cavity completely lined by tissue derived from the mesoderm, found in most complex animals, which provides a space for organ development and movement.

Sponges

Simple aquatic animals that draw water containing food particles into their porous bodies by means of flagellated cells.

Hydras

A type of small, freshwater organisms from the phylum Cnidaria, known for their regenerative abilities.

Flatworms

Invertebrates such as planarians and tapeworms with extremely thin bodies, a three-branched gastrovascular cavity, and a ladder type nervous system.