The Following Are Online Interactive Tactics Being Used by Companies

question 184

Multiple Choice

The following are online interactive tactics being used by companies, except:

• A) social networks
• B) search engines
• C) viral marketing
• D) advertising

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Definitions:

Ethnocentrism

The belief in the inherent superiority of one's own ethnic group or culture, often accompanied by prejudice towards other groups.

Superordinate Goals

Objectives that require the cooperation of two or more parties with typically conflicting interests, thus promoting collaboration between them.

Dominate

To have control or exert power over; often implies overpowering or leading others in a particular context or situation.

Outgroup

Any group with which an individual does not identify or feel a part of, often viewed with prejudice or hostility.