The Primary Disadvantage of Product Placements Within Online Video Games

question 133

Multiple Choice

The primary disadvantage of product placements within online video games is it will become static and the players will no longer notice it. To combat this problem, a company called Massive developed technology:

• A) that allows players to choose the ad they want to see
• B) that allows players to interact with the ad during the game
• C) that allows players to use sponsored downloads, such as a particular brand of car in a racing game
• D) to change ads in the online game in real time as individuals play or each time they play

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Definitions:

Schema

A cognitive framework or concept that helps organize and interpret information, forming the basis of understanding experiences.

Secondary Circular Reactions

Secondary circular reactions are a developmental phase in infants, occurring around 4-8 months, characterized by the repetition of actions that produce effects outside the body, showing an early awareness of cause and effect.

Sensorimotor

The first stage in Piaget's theory of cognitive development, where infants learn through interacting with the environment, from birth to about 2 years of age.

Concrete Operational

A stage in cognitive development, according to Piaget, where children gain the ability to think logically about concrete events.