In Developing Data-Driven Communications with Customers Through Web Visits, Identification

question 36

True/False

In developing data-driven communications with customers through Web visits, identification codes allow a visitor to register with the site through an ID name or number and a password.

---

Definitions:

Investments In Associates

Investments where the investor has significant influence (typically 20-50% ownership) over the investee but does not control it.

Measured At Cost

An accounting principle where an asset is recorded on the balance sheet based on its original purchase price, including all costs necessary to get it ready for its intended use.

Consolidated Financial Statements

Financial statements of a group in which the assets, liabilities, equity, income, expenses, and cash flows of the parent company and its subsidiaries are presented as those of a single economic entity.