In Terms of the Sales Presentation, the ________ Approach Strives

question 23

Multiple Choice

In terms of the sales presentation, the ________ approach strives to discover customer needs during the first part of the sales presentation and then provides solutions to those needs during the second part of the sales call.

• A) mission-sharing
• B) need-satisfaction
• C) problem-solution
• D) stimulus-response

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Definitions:

Dutch University

An institution of higher education and research in the Netherlands, offering bachelor's, master's, and doctoral degrees.

Retroactive Interference

A cognitive phenomenon where newly learned information interferes with and hampers the recall of previously learned information.

Mnemonics

Memory aids or techniques that utilize associations, patterns, or systems to help recall information.

Cramming

An intense, short-term study strategy typically used to memorize large amounts of information just before an examination.